Category: Atmosphere TV

April 23, 2019 Off

Chive Media’s out-of-home TV spinoff Atmosphere raises $10M

By Jill T Frey

When Chive Media Group spun out its out-of-home TV business last year, co-founder and CEO Leo Resig said the structure should help the new company, called Atmosphere, raise venture capital.

Looks like those fundraising efforts were successful, with Atmosphere announcing that it has raised $10 million in Series A funding led by S3 Ventures, with participation from Capstar Capital.

“I have yet to meet someone who enjoys watching closed-captioning or talking heads at their favorite establishments,” said S3 Ventures partner Charlie Plauche in a statement. (Plauche is joining Atmosphere’s board of directors.) “Yet, that is the best option most businesses have to entertain patrons. That all changes with Atmosphere, who offers engaging content to viewers of all ages with no audio needed.”

Chive Media Group is known for its namesake website, theChive, which focuses on funny and viral content. Chive co-founders (and brothers) Leo and John Resig told me … Read the rest