Category: Bret Taylor

May 29, 2019 Off

Salesforce’s first blockchain plunge will involve development tools

By Jill T Frey

Last year, Salesforce chairman Marc Benioff mentioned, perhaps for the first time, his interest in the blockchain. It was not known at the time if he was seriously interested, or if Salesforce would indeed offer a way to use the blockchain on the Salesforce platform. Today, a little more than a year later, the company announced its first blockchain product, and it’s one aimed squarely at developers.

Salesforce’s MO with new tech is always to start slowly and branch out after it gets a feel for customer requirements. Today’s announcement follows a similar path. The company is announcing a low-code blockchain development tool on the Lightning platform. It’s important to note that this is only available to select design partners for now, and won’t become generally available until sometime next year.

About the time Benioff was making his first public statements about blockchain, the company began looking at how … Read the rest